Best Decorated Little Whorehouse in Mexico

One of La Zona's most respected and prosperous business men is Enrique DeNava who owns the Gold Palace and the Silver Slipper night clubs. The Gold Palace has from time to time had as many as forty prostitutes working exclusively for Enrique and the Silver Slipper has perhaps twenty-five. Enrique is a very wealthy man. His Gold Palace is designed to attract the business men of both Texas and Mexico with the finest product at a slightly elevated price (keeps out the "riff raff" don't you know?) and the Silver Slipper is more a working man's blue collar home away from home. Enrique probably has percentage interests in several other less attractive night clubs as well. Enrique DeNava is not a poor man and he is known and respected to the city fathers and the law enforcement officials of Matamoros. Enrique is a success.

Not the least of his successes is his marriage to La Senora DeNava who some twenty years before had been a novice prostitute in his fledgling business. We'll never know what attracted Enrique to this beginner. He certainly had choices. No doubt he saw in her a sense of business and a vision not unlike his own. Whatever that attraction was it certainly paid off over the next twenty years for Enrique because now with La Senora in full charge of the Gold Palace and a good young manager at the Silver Slipper (certainly a well monitored young manager), Enrique had time on his hands. Time to think; time to lean back in a cane-backed chair, against the well painted wall of the Gold Palace, to feel the afternoon sun on his shoulders and to dream dreams.

Something else you have to understand is the nature of the American Business Man. Not having fully broken ranks with the Victorian Era the American Business Man of the 1950s and 1960s found himself married to a woman who from birth was trained to say "NO", "STOP", "DON"T" and "NOT NOW!" with great expression. The discovery of Boy's Town by these men was like a small boy discovering a candy store just around the corner from his home. The business men on the Border took full advantage of this in the allocation of their entertainment budgets (rule no.1: get his signature on the contract before he goes back to the room with the girl!) and so the New Jersey plumbing supply salesman got a run for his money with his Two Martini Luncheon as these Border sharpies took their deductions and rushed to the IRS with their megadollars of "write offs". So was the nature of La Frontera (as the Mexicans called The Border) in and about 1965.

An evening of entertainment would begin with a two meat dinner at an elegant restaurant some of whom even had dress codes, followed by a drink or two at a downtown bar and then the drive to Boy's Town. Smart businessmen learned to leave their own cars at home and take taxis to the various locations. This of course gave rise to another industry, the independent taxi owner-operator. Once seated at a table in the Gold Palace the businessmen would be approached by an appropriate number of what appeared to be coeds from Texas A&I University in Kingsville, Texas who would request that the businessmen buy them a drink. Once this was agreed upon the girls would find chairs and smoothly move to their selection of the men present. After the exchange of names (whose names would be anyone's guess) and several jokes and drinks later, the girl would invite her companion back to her room.